Ballot: Canadians see funding rising in clear vitality and sustainable merchandise, and need an bold technique to compete in these markets


Within the newest spherical of survey work by Clear Power Canada and Abacus Knowledge, Canadians count on the subsequent 20 years will see rising funding world wide in renewable and decrease carbon types of vitality, and so they need Canada to be a vigorous competitor in relation to successful that funding race.

Key findings embody:

  • Two thirds count on renewable vitality sources like solar, wind, tidal and geothermal vitality to extend world wide over the subsequent 20 years.
  • Expectations round pure fuel and nuclear vitality are extra blended, with barely extra folks feeling that funding will enhance than foresee a decline.
  • The plurality count on funding in oil to say no over the subsequent 20 years (48%), whereas 39% count on it to carry and 13% assume it’ll enhance.
  • Pluralities additionally forecast elevated funding in sustainably produced forest merchandise (48% enhance, 7% lower) and responsibly produced minerals and metals (42% enhance, 7% lower).
  • In terms of autos, the bulk see a decline in funding in fuel and diesel autos (55% foresee a lower) and growing funding in electrical autos (73% see a rise).
  • Majorities additionally see rising funding within the design and manufacture of zero or low emission buildings (62%) and rail and transport applied sciences (57%).

Three out of 4 folks imagine “Canada will need to have an bold technique to be sturdy rivals in a worldwide financial system that’s striving to cut back carbon emissions,” whereas 25% imagine “the remainder of the world financial system isn’t going to alter very a lot and we should always not change an excessive amount of or else we are going to lose jobs and competitiveness.” 

In assist of a decrease carbon competitiveness technique, large majorities assist coverage measures:

  • Job retraining for employees who have to be taught new abilities (95% assist)
  • Subsidies to assist firms buy new tools to assist them cut back emissions (85%)
  • Making it simpler for firms to entry inexpensive and cleaner types of vitality (92%)

Canadians even have opinions about which sectors Canadian coverage ought to put a precedence on. Three quarters or extra really feel a precedence ought to be positioned on renewable vitality, bioenergy, forest merchandise, minerals and metals, low carbon buildings, low carbon transport, and electrical autos. Two thirds want to see a precedence on pure fuel, and opinion is cut up on nuclear vitality and oil. Most don’t wish to see a precedence on fuel and diesel manufacturing.

Canadians are likely to assume we’ve a very good or wonderful likelihood of being aggressive in a wide range of these sectors over the subsequent 20 years, together with renewable vitality, sustainable forest merchandise, accountable minerals and metals, low carbon buildings and transport, electrical autos, bioenergy and pure fuel. Confidence is decrease in relation to fuel and diesel autos and nuclear vitality.


“One of many higher methods to grasp the way in which Canadians really feel in regards to the decarbonization problem is to discover how they really feel the world will probably be altering and what that ought to suggest by way of Canadian financial technique. These numbers make it clear that Canadians have a view about the place ‘the puck goes’ and imagine that the investments will movement to decrease carbon improvements wherever attainable. They each believe that we are able to succeed on this evolving world financial system and need coverage that helps Canada adapt and profit from these tendencies, fairly than keep away from or ignore the tendencies.”

—Bruce Anderson, Chairman, Abacus Knowledge

“Constructing a sustainable financial system isn’t nearly producing clear vitality. It’s additionally in regards to the uncooked and manufactured supplies required to construct a greater world—supplies that go into renewable tasks, electrical autos, low-carbon buildings, and rather more. The shift that’s taking place globally is way larger than anybody sector, and three-quarters of Canadians now imagine we will need to have an bold technique with a view to compete.”

—Trevor Melanson, Communications Director, Clear Power Canada


The survey was performed with 1,500 Canadian adults from January 20 to twenty fifth, 2022. A random pattern of panelists have been invited to finish the survey from a set of accomplice panels primarily based on the Lucid alternate platform. These companions are sometimes double opt-in survey panels, blended to handle out potential skews within the information from a single supply.
The margin of error for a comparable probability-based random pattern of the identical dimension is +/- 2.53%, 19 occasions out of 20.

The information have been weighted in accordance with census information to make sure that the pattern matched Canada’s inhabitants in accordance with age, gender, instructional attainment, and area. Totals might not add as much as 100 as a consequence of rounding. 


Please enter your comment!
Please enter your name here