ThousandEyes Introduced Massive Information Going All In For Companions


Co-authored by Craig Vario
Director, Companion Gross sales, ThousandEyes


As our international associate chief Oliver Tuszik shared earlier immediately, Cisco ThousandEyes is asserting its full dedication to the channel. I like to recommend all companions attend the inaugural ThousandEyes Companion Connection occasion occurring February 23-24, 2022, to study extra about what this main transfer means for you.

ThousandEyes’ SaaS-powered web and community visibility expertise supplies an answer to a few of immediately’s most advanced digital expertise challenges, permitting you to increase your networking enterprise to incorporate a sturdy visibility platform, and including important recurring software program income alternatives. The selection is yours to know the way you combine these alternatives to your clients’ particular wants.

Hybrid work, the transfer to the cloud and the speedy adoption of SaaS apps have created a borderless IT perimeter the place cloud and web networks have turn out to be an extension of the enterprise community. However your clients don’t personal and due to this fact don’t management these networks. That is the place ThousandEyes’ resolution supplies a singular benefit for companions to let clients see cloud and web networks like they personal them to troubleshoot points quicker, speed up digital transformation initiatives, and guarantee always-on digital experiences. To go a bit of deeper, I’ve invited Craig Vario, Director, Companion Gross sales at ThousandEyes, to debate what Cisco can do for you, our international companions.

Craig and I’ve labored laborious since August of 2020 to quickly combine ThousandEyes and produce the most effective capabilities to our international ecosystem of companions. We have been very happy to see how shortly ThousandEyes merchandise have been provided on the Cisco GPL in April 2021. Craig, this might not have occurred with out a nice partnership and wonderful options for end-to-end visibility. Are you able to describe how companions will construct and develop with ThousandEyes?


We imagine going all in for our companions will repay in some ways. The primary approach is all about associate development. And to do that, we now have centered on three most important areas:

    • Speed up buyer digitization and superior consumer expertise
    • Recurring revenues
    • New income follow

Let me take you thru a latest instance and an expertise with our associate Presidio. Presidio’s crew of transformation brokers  runs tender assessments on a prospect’s software or web site, successfully exhibiting consumer experiences from totally different locations around the globe. That is the kind of data and perception that clients don’t have entry to with out the visibility supplied by ThousandEyes.

ThousandEyes creates a single supply of reality to view all of the disparate inside and exterior parts and supply paths that may impression end-user expertise. This visibility makes it simple to instantly pinpoint the place service points exist and repair them earlier than affecting productiveness, popularity, or revenues.


Inform me about how we help companions in deployment.


We all know that our companions are transferring 100 miles per hour to assist clients seize maintain of the expansion alternatives made doable by immediately’s digital transformation initiatives. That’s why we’ve constructed the onramp instruments companions have to shortly deploy end-to-end visibility based mostly on the most typical ‘blind spots’ that companies run into with SaaS apps and different cloud-first providers. Now we have grouped these into three classes with 5 particular use instances:

      • Workforce Digital Expertise
        • Webex
        • MS Workplace 365
        • MS Groups
      • Buyer Digital Expertise
      • Enterprise Digital Expertise
        • Trendy hybrid and SD-WAN community efficiency

Collectively, we now have created a device referred to as the Automator, which supplies simplified onboarding to allow instant buyer worth. It closes the ‘visibility hole’ and empowers companions to shortly scope, worth,  promote, and Set up frequent use instances. Understanding all of the use case configurations, the Automator, instantiates all part items in minutes relatively than a number of hours.


One of many first issues I invested in in the course of the acquisition integration was how to make sure the Automator device actually accelerated companions’ time to delivering worth. It’s nice to see the usability of this device and the traction it gained with the SE / TSA groups.

Now we have mentioned that there are numerous beginning locations for companions constructing a Full Stack Observability (FSO) follow. Now we have used the thought of various base camps on a mountain because the idea of having the ability to begin a buyer journey at varied ranges, doubtlessly initiating an engagement with ThousandEyes, to win the observability options resolution.


There may be ThousandEyes profitability for every type of companions. The mixture of Cisco’s experience in community and software efficiency and ThousandEyes’ visibility into the Web.  Particularly, this supplies companions with the chance to supply their clients a vital end-to-end view into the digital supply of purposes and providers, permitting them to pinpoint deficiencies, and enhance community and software efficiency throughout enterprise and cloud networks.

ThousandEyes is integral to core Cisco choices, together with Full-Stack Observability, SD-WAN, SASE, and Hybrid Work. Companions are vital to growing and delivering distinctive enterprise efficiency and IT optimization options for our clients.


To help companions with quickly increasing to the visibility alternatives ThousandEyes represents, Cisco is investing in instruments, as we talked about with the Automator, however can be offering incentives and enablement. What’s being provided?


There are three extra choices that I’ll name out:

      • Along with the Automator, we now have different instruments reminiscent of a pricing calculator, the Lifecycle toolkit, and a enterprise worth evaluation
      • Incentives embody the Worth Incentive Program and Lifecycle incentives,
      • For enablement there’s Black Belt Academy, Demos, Mentored Installs (MINT) and a brand new FSO Specialization coming quickly

And, Jason the joy doesn’t cease right here, on the inaugural ThousandEyes Companion Connection occasion, companions will discover ways to make the most of these alternatives.


There may be lots of pleasure relating to the ThousandEyes Companion Connection occasion to present our companions the knowledge and instruments they should harness the market alternative and higher serve their buyer wants.

On behalf of Craig and myself, we look ahead to the impression of aligning our go-to-market technique to create optimized promoting conditions for our international companions.

Good promoting!



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